Yaap Digital IPO
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Yaap Digital IPO details
Schedule of Yaap Digital
| Issue open date | 25 Feb 2026 |
| Issue close date | 27 Feb 2026 |
| UPI mandate deadline | 27 Feb 2026 (5 PM) |
| Allotment finalization | 02 Mar 2026 |
| Refund initiation | 04 Mar 2026 |
| Share credit | 04 Mar 2026 |
| Listing date | 05 Mar 2026 |
| Mandate end date | 14 Mar 2026 |
| Lock-in end date for anchor investors (50%) | 01 Apr 2026 |
| Lock-in end date for anchor investors (remaining) | 31 May 2026 |
Note: The schedule is tentative. The anchor lock-in period ends 30 days after the actual allotment date for 50% of the shares and 90 days after for the remaining portion. The allotment status can be checked on the registrar's website and the exchange website.
About Yaap Digital
Yaap Digital Limited was incorporated on March 9, 2016, as Yaap Digital Private Limited. The Company was subsequently converted into a public limited company on January 28, 2025. It is headquartered in Mumbai, Maharashtra, with a corporate office in Gurugram, Haryana. The promoters of the Company are Atul Jeevandharkumar Hegde, Sudhir Menon and Subodh Menon. Yaap Digital operates as a digital marketing, content and technology services company. It integrates data, AI-powered technology and content to deliver comprehensive digital-first marketing solutions. Its service portfolio includes digital strategy, content marketing, influencer engagement and AI-based marketing solutions. The Company serves global, multinational, regional and local clients across industries. It functions in a continuously evolving digital ecosystem, catering to changing consumer behaviour and platform dynamics. Its business model is centered on integrated, performance-driven digital campaigns supported by analytics and technology. By combining creativity with AI-led tools and data insights, Yaap Digital focuses on delivering measurable marketing outcomes and scalable digital growth for brands.
Financials of Yaap Digital
Issue size
| Funds Raised in the IPO | Amount |
| Total issue size | 80.11 |
| Fresh Issue – Proceeds go to the company | 80.11 |
Utilisation of proceeds
| Purpose | INR crores (%) |
| Part payment for the acquisition of GoZoop Online Private Limited | 34 (42.45%) |
| Capital expenditure for AI-Led Short-Form Content Production Hub (ACP Hub) | 4.01 (5.00%) |
| Incremental working capital requirements | 16 (19.97%) |
| Inorganic growth (unidentified acquisitions) & general corporate purposes |
26.1 (32.58%) |
Strengths
- Digital-native business model built exclusively for the online ecosystem.
- Integrated offerings across design, influencer marketing, performance marketing and programmatic media.
- Proven inorganic growth strategy with successful multi-geography acquisitions.
- Presence across India, the Middle East and Southeast Asia.
- Well-positioned to benefit from growth in digital advertising and short-form video.
Risks
- The rising trend of companies internalising marketing functions may reduce demand.
- Acquisitions may fail to integrate smoothly or deliver expected benefits.
- Future acquisitions are unidentified and carry execution uncertainty.
- Financials under Indian GAAP may limit global comparability.
- Operates in a highly competitive and rapidly evolving industry.
Allotment Status for Yaap Digital
To check your IPO allotment status:
- Visit the MUFG Intime India IPO Application Status page.
- Select the company name from the dropdown menu.
- Select and enter one of the following: PAN, Application Number, DP/Client ID, or Account Number/IFSC.
- Click Submit to view your allotment status.
Subscription Figures for Yaap Digital
According to media reports (Link), Yaap Digital is seeing no premium in the grey market. Since GMP is an unreliable indicator, IPO subscription data from the exchanges offers a more accurate view of market demand.
Subscription numbers as of 05:00 PM on February 27, 2026:
| Category | Reserved (lakhs) | Applied (lakhs) | Subscription (X times) |
|---|---|---|---|
| Institutional | 10.49 | 86.95 | 8.29x |
| NII | 7.87 | 39.72 | 5.05x |
| Retail | 18.36 | 29.58 | 1.61x |
| Total | 36.72 | 156.25 | 4.26x |