Although Burger King might be a late entrant (debuting in 2014) to India, compared to the likes of Domino’s and McDonald’s, they’ve made up for it by growing rapidly in the past six years. Just look at the numbers. They have 261 outlets today compared to 12 outlets they had back in 2015. Their revenue has more than doubled in the last three years. And they have a 5% market share within the QSR segment, trailing behind McDonald’s (11%) and Domino’s (21%). Perhaps the only downside is that despite being in business for all this while, they are yet to turn profitable. Employee costs, lease payments, and other fixed expenses have been eating into their margins.
And while this might look like a bit of a bummer, they are still young and growing. So if you are looking at this IPO seriously, you should be asking — Where does Burger King India go from here? Read the Finshots review on Burger King India IPO.
How do I apply to the Burger King India IPO?You can apply for the Burger King IPO using any supported UPI app by following two steps:
- Enter your bid on Console
- Accept UPI mandate on your phone