Purple United Sales IPO
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Purple United Sales IPO details
Schedule of Purple United Sales
| Issue open date | 11 Dec 2024 |
| Issue close date | 13 Dec 2024 |
| UPI mandate deadline | 13 Dec 2024 (5 PM) |
| Allotment finalization | 16 Dec 2024 |
| Refund initiation | 17 Dec 2024 |
| Share credit | 17 Dec 2024 |
| Listing date | 18 Dec 2024 |
| Mandate end date | 28 Dec 2024 |
| Lock-in end date for anchor investors (50%) | 15 Jan 2025 |
| Lock-in end date for anchor investors (remaining) | 16 Mar 2025 |
Note: The schedule is tentative. The anchor lock-in period ends 30 days after the actual allotment date for 50% of the shares and 90 days after for the remaining portion. The allotment status can be checked on the registrar's website and the exchange website.
About Purple United Sales
Purple United, a premium kids’ fashion brand established in 2014, has grown into a leading name in high-quality apparel, footwear, and accessories for children up to 14 years old. With a strong emphasis on comfort, safety, and vibrant designs, the brand operates through 24 exclusive brand outlets, shop-in-shops, and a robust online presence across major platforms like Amazon, Flipkart, and Myntra. Purple United’s omni-channel strategy, licensing agreements with Disney and Mattel, and focus on the 3Fs—Fun, Fashion, and Functionality—position it as a pioneer in India’s growing kids’ wear market.
Financials of Purple United Sales
Issue size
| Funds Raised in the IPO | Amount |
| Overall | ₹32.81 crores |
| Fresh Issue | ₹32.81 crores |
Utilisation of proceeds
| Purpose | INR crores (%) |
| Working capital requirements | 1.8 (5.49%) |
| Expenditure for opening new stores | 0.54 (1.63%%) |
| General corporate purposes | 30.47 (92.88%) |
Strengths
- Strong omni-channel presence.
- Unique licensed product offerings.
- Premium quality and safety focus.
- Nationwide retail expansion.
Risks
- Dependency on outsourced manufacturing
- Rising debt levels could impact financial stability.
- Legal or regulatory issues may disrupt operations.
- Changes in consumer trends or economic conditions may affect growth.