What’s new at Zerodha: September 2024

The last quarter was a special one for us at Zerodha as we completed 14 years. To mark this milestone, we hosted an Ask Me Anything (AMA) session with our core team, which you can watch on our YouTube channel.

Over the past few months, we’ve been working hard to introduce new features and enhance existing ones to simplify your trading and investing experience. To make sure you don’t miss out, we’ve compiled all the updates for you in this post.

Free account opening

When we started Zerodha, we consciously decided to charge an account opening fee as there was no Aadhaar or eSign until 2016–17. Account opening was completely offline, which meant there was a cost involved. So we had to charge an account opening fee to cover the cost.

However, things have changed over the years with fully digital onboarding, etc., and we had to change our stance. Starting June 29, 2024, account opening is now free for all resident individuals.

Alert Triggers Order (ATO)

The Alerts feature on Kite allows you to easily create alerts based on various parameters and notifies you when those conditions are met. However, there can be instances where the alert is triggered but you missed the notification or were not able to take action in time. To help with this, we have introduced the Alert Triggers Order (ATO) feature on Kite.

With ATO, you can simply link multiple orders to an alert, which will be placed on the exchange once the alert is triggered. This saves you time and ensures you don’t miss out on opportunities. Learn more.

Privacy mode

Privacy mode on Kite hides sensitive financial information on the Dashboard, Holdings, Positions, and Funds page. This feature ensures that financial details remain confidential while using Kite in public or during a screen-sharing session. Read more.

Simplified order window on the Kite app

We have simplified the order window on the Kite app to make it easier for you to place orders. The new order window reduces the information overload and shows you only the key information needed to place the order.

For buying stocks, you can now enter the number of shares or the amount you want to invest.

In the F&O segment, you can now switch between quantity and lots. We have also redesigned the Stoploss order placement with easy Trigger and Limit Price placement to ensure they are simple to place. Watch this video to learn more.

Easy discovery of ETFs

Most of the exchange-traded funds (ETFs) listed on the exchanges have tricky nomenclature which makes searching them quite hard. We have enhanced the Marketwatch search on Kite for easy discovery of ETFs.

Simplified Kite login using a registered mobile number

We have simplified the login process on Kite. You can now log in to your account using your registered mobile number or User ID. This eliminates the need to remember your User ID, and you can log in using just your mobile number, password, and two-factor authentication (2FA).

Corporate actions on Kite charts

You can now easily track events such as dividends, stock splits, bonus issues, and rights issues directly on Chart IQ and Trading View charts on Kite. This feature allows you to keep track of all corporate actions announced by companies and understand their impact on price movements, enabling you to make more informed trading and investment decisions. Read more.

Shareholder voting on Kite

During the normal course of business, companies introduce various proposals and resolutions that can have a material impact on the company. As a shareholder of the company, you are entitled to vote on all these important proposals. However, very few retail investors vote. So to encourage more retail investors to vote, we’ve made the voting process simpler. You can now vote on the resolution of the companies you have invested in, directly from Kite. Learn more.

Delivery volumes in the fundamentals widget

You can now track the delivery volume percentage in the Kite fundamentals widget powered by Tijori.

Delivery volume refers to the number of shares not only traded during the day but also settled by transferring ownership at the end of the trading session. This provides insights into investor confidence, liquidity, and other factors related to the stock.

Updated technicals widget

We have updated the Technicals Widget on Kite to provide you with key market information in one place.

Powered by Streak, the technicals widget now gives you a quick technical summary of stocks, futures, and option contracts, along with access to the market heatmap, top gainers and losers, scanners, and strategies. Read more.

Simplified options menu on the Kite positions page

We have simplified the options menu on the positions page. The options button has been repositioned to the right side and now gives quicker access to the most frequently used options. Read more.

Instant selling of cash equivalent securities

Pledged cash equivalent securities such as Liquid ETFs, Sovereign Gold Bonds, Government bonds, etc, can now be sold instantly without unpledging them.

Updates on Coin

Day selection for SIP orders

To give you more flexibility and control over your SIP orders, we have added an option to select a specific day while placing Weekly SIP orders on Coin.

Conditional orders

We have reintroduced the conditional orders feature on Coin, this allows you to set buy and sell orders to execute only when the NAV hits a predefined threshold. Conditional orders are valid for one year and will be automatically deleted if the condition is not met within that time.

UPI autopay for SIP payments

You can now enable UPI autopay to automate payments for your SIPs on Coin. This is currently available on the Coin web and will be available soon on the Coin app. Read more.

Update on our education initiatives

Varsity personal finance playlist in Indian sign language

The first thing for anyone stepping into the world of finance is to get their personal finances in order. The personal finance playlist on the Varsity YouTube channel covers all the aspects of doing your finances right. We have now made this playlist available in Indian sign language to make it accessible to everyone. You can check the playlist here.

First Varsity community meet-up

We hosted the first Varsity community meet-up in Visakhapatnam on 21st September. We will be doing more such in-person events savings, investments, markets, and more going forward.

Markets by Zerodha

Markets By Zerodha channel covers all the latest developments in the world of business and finance. The Daily Brief Podcast, which distills the top 3–5 stories on a given day, has quickly become one of the top podcasts on Spotify and Apple Podcasts. You can watch it on YouTube or listen on Spotify or Apple Podcasts. If you prefer to read, we also send out a daily newsletter.

We have also launched a Hindi channel for Markets By Zerodha, check it out here.

Zero1

We continue to publish a lot of insightful videos for young Indians on investing, personal finance, careers, and more. Zero1 is now also available in Hindi.

Loan against securities (LAS) by Zerodha Capital

Our loan book has been scaling up steadily since we started full-fledged operations last year, and it sits at around Rs. 300 crores. We’ve also added more mutual funds to the approved list of securities to avail of a loan. You will be able to select securities across ~1200 scrips. Check the approved list of securities.

Updates on Rainmatter

Through Rainmatter Investments, we continue to support and partner with driven founders and builders in wealth/investing, health, sustainability, and storytelling. Check out all of our recent investments here.

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Happy trading and investing.