{"id":402044,"date":"2025-01-10T17:08:15","date_gmt":"2025-01-10T11:38:15","guid":{"rendered":"https:\/\/zerodha.com\/z-connect\/?p=402044"},"modified":"2025-01-10T17:32:35","modified_gmt":"2025-01-10T12:02:35","slug":"the-dramatic-transformation-of-the-indian-stock-market","status":"publish","type":"post","link":"https:\/\/zerodha.com\/z-connect\/subtext\/the-dramatic-transformation-of-the-indian-stock-market","title":{"rendered":"The dramatic transformation of the Indian stock market"},"content":{"rendered":"<p>Five years ago, a horrendous virus called COVID-19 made an unwelcome entry into our lives. It eventually became a weak shadow of itself. We barely even think of it anymore. But in its short stint, it changed our world forever. If the virus had never come our way, the changes of these five years would probably have taken decades to play out.<\/p>\n<p>Nowhere is this more apparent than the Indian stock market. Most people don\u2019t appreciate this fact enough. But when you look at the numbers, you see two different realities: the world before COVID, and the world after.<\/p>\n<p>Why write this post now?<\/p>\n<p>Well, for one, I\u2019ve wanted to write this for a long time, but I got lazy. Sorry. But more importantly, I think this wild moment in time might be reaching its climax.<\/p>\n<p>After five years of relentless growth, the markets seem to be taking a breather. Market activity peaked across the board sometime around September 2024, and it\u2019s been falling ever since. We wrote about this recently. But market activity is recursive. The better markets perform, the more activity they see. If the performance of our markets has really slipped, where they go now is anybody\u2019s guess.<\/p>\n<p>So what happened over these five years? Why were they so unusual? And have they changed our markets forever?<\/p>\n<p>Well, for that, let\u2019s look back at these five years and chart out this crazy period.<\/p>\n<h3>A long period of calm<\/h3>\n<p>Here are the calendar year returns of the NSE\u2019s large-, mid-, and smallcap indices since inception:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-1.png\" \/><\/p>\n<p>Now, this is a rather small sample size. Nifty 50 starts from 1990. The Nifty Midcap 100 index only starts from 2003. This is too short a time to give you a full picture of Indian market cycles.<\/p>\n<p>The base year of the BSE Sensex, however, is 1980. That\u2019s a 45-year span, and that should give you a much better picture of the entire(-ish) history of our stock markets.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402053\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2.png\" alt=\"\" width=\"1600\" height=\"835\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2-300x157.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2-1024x534.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2-768x401.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-2-1536x802.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>What you\u2019ll probably notice is that, right now, the good times have lasted for unusually long.<\/p>\n<p>There have been times when the percentage return was better than it is today. If you were investing in 1988-1993 or 2002-2007, your returns would be far wilder. The magnitude of returns has trended lower over time. So, sure, this isn\u2019t the craziest time we\u2019ve seen.<\/p>\n<p>But some of that is just a function of how our markets are much bigger than they once were. Even big movements, today, look tiny in percentage terms.<\/p>\n<p>More importantly, we haven\u2019t seen a big fall in nearly a decade \u2014 and that\u2019s a decade which saw a once-in-a-century pandemic and tensions between most of the world\u2019s great powers.<\/p>\n<h3>Market activity<\/h3>\n<p>There\u2019s another thing that makes the post-COVID market different from previous highs: the stock market has truly become mainstream.<\/p>\n<p>We don\u2019t have enough data to pinpoint why, but let\u2019s be real: all the previous bull runs came in an era when the markets were still analog. Until 2017, everything from opening an account to applying for IPOs involved paperwork. If you were in the markets, you had taken on a massive headache to be there.<\/p>\n<p>That\u2019s not the case now. By the time COVID hit, Indians had smartphones and cheap data, and everything in the markets was digital. When the pandemic hit, all of this clicked together. There was suddenly a spectacular explosion in stock market activity and participation.<\/p>\n<p>Let me share some charts.<\/p>\n<p>First, the big picture. Here\u2019s the turnover in the cash market segment, or direct equities:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402054\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3.png\" alt=\"\" width=\"1600\" height=\"985\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3-1024x630.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-3-1536x946.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Here\u2019s the average daily turnover. It was around ~Rs. 48,000 crores in March 2020. By December 2024, that had zoomed up all the way to over Rs. 104,000 crores.<a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402056\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4.png\" alt=\"\" width=\"1600\" height=\"1050\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4-300x197.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4-1024x672.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4-768x504.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-4-1536x1008.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Here\u2019s the number of trades on NSE.<\/p>\n<p>In January 2022, there were 26 crore equity trades on NSE. By December 2024, that had grown to 74 crores \u2014 falling from a peak of 98 crore trades in July 2024.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402057\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1.png\" alt=\"\" width=\"1600\" height=\"985\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1-1024x630.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-5-1-1536x946.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Now, NSE only publishes data from 2012. Thankfully, BSE publishes data for a longer period.<\/p>\n<p>Here\u2019s the trend: between 2003 to 2020, the number of equity trades were basically in the same range \u2014 spiking here and there. And then, there was a break-out in 2020. Trading has been elevated ever since.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402059\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6.png\" alt=\"\" width=\"1600\" height=\"986\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6-1024x631.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-6-1536x947.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>You can safely assume things would be similar for the NSE \u2014 only, with far more trades.<\/p>\n<p>Of course, you can\u2019t really talk about the post-COVID Indian markets without acknowledging the elephant in the room: futures and options (F&amp;O). Over these five years, we\u2019ve seen a spectacular display of speculative mania in much of the F&amp;O segment \u2014 most notably options.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402060\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7.png\" alt=\"\" width=\"1600\" height=\"1050\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7-300x197.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7-1024x672.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7-768x504.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-7-1536x1008.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Here\u2019s what\u2019s been up with index options:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402061\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8.png\" alt=\"\" width=\"1600\" height=\"985\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8-1024x630.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-8-1536x946.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>And here is the turnover in stock options:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402062\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9.png\" alt=\"\" width=\"1600\" height=\"985\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9-1024x630.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-9-1536x946.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Now, index and stock futures didn\u2019t see the same level of crazy. Maybe because you have to pay more STT for futures, compared to options.<\/p>\n<p>I didn\u2019t bother adding a stock futures chart. But index futures do seem a little elevated in the last few years.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcqbFDuWqXluw_M_3InW0EQ0j3mXSzG_uULUinMK3ia8P0vMVze3d_gUTrXlHgv5OYqrnOF2H1aHBTIVAqTWOU8ojZYRqDBxUMCnYBtoM1vuznH57yXQuurdP27Pj1P9t_aaC8UeA?key=x0NyhR2EhKmw_LlGPUHB1Eyb\" \/><\/p>\n<h3>Expansion of the market<\/h3>\n<p>For the longest time, everyone from SEBI, to traders, to fund managers, to all sorts of other large allocators complained about the lack of liquidity in the Indian markets. And they were right. Even as recently as 2018-19, liquidity quickly vanished when you looked beyond the top 100 companies.<\/p>\n<p>But after 2020, this has changed for the better. All market segments aren\u2019t fully liquid, still, but compared to the pre-COVID baseline, things have improved substantially.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402065\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10.png\" alt=\"\" width=\"1600\" height=\"1070\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10-300x201.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10-1024x685.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10-768x514.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-10-1536x1027.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>There\u2019s also been a substantial increase in the market of mid-, small-, and micro-caps. That isn\u2019t a perfect indicator of market liquidity, but it\u2019s a decent quick-and-dirty proxy of how people are willing to trade in the scrip of more and more companies.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402066\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11.png\" alt=\"\" width=\"1600\" height=\"881\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11-300x165.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11-1024x564.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11-768x423.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-11-1536x846.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Or look at how the average market capitalisation of companies has shot up across different market segments.<\/p>\n<div id=\"attachment_402067\" style=\"width: 1373px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402067\" class=\"wp-image-402067 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12.png\" alt=\"\" width=\"1363\" height=\"758\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12.png 1363w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12-300x167.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12-1024x569.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-12-768x427.png 768w\" sizes=\"auto, (max-width: 1363px) 100vw, 1363px\" \/><\/a><p id=\"caption-attachment-402067\" class=\"wp-caption-text\">Source: Mirae Asset Mutual Fund<\/p><\/div>\n<p>There are many more ways to think about how our markets have expanded. One I like is to look at how many different securities were traded over time.<\/p>\n<p>See, there are almost 5,000 stocks listed on the NSE. But not all of them trade regularly. The number of securities actually traded on the NSE was more-or-less flat between 2012 to 2020. But then, it spiked \u2014 from ~2400 to ~3800!<\/p>\n<p>That could mean more stocks have liquidity now. Or, more likely, it could mean that all sorts of small and micro scammy stocks suddenly started seeing activity after 2020.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXdkHCBeBx8OPvCqOclFpBL8HGihF5a4x75GK7vLrjPJAlNU3O8N2Q2dEzCB6d_13A9r-Tyw5-YbL7dKiFeJny6P8cdTeyld0ZUmpPXp6QnIHc6B8UJOMJt6MdS7yxfQyURjhwyvlQ?key=x0NyhR2EhKmw_LlGPUHB1Eyb\" \/><\/p>\n<p>In essence, our markets are filled with speculative mania.<\/p>\n<p>That said, here are a couple of stray charts on how else the markets have changed. One, here\u2019s how the market cap of different sectors in Nifty has changed since COVID-19. The biggest changes in the index weights have been the increase in banks and the reduction in NBFCs, this is due to the HDFC merger. The weightage of IT had reduced and this was offset by an increase in the weight of telecom, auto, and capital goods.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402076\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14.png\" alt=\"\" width=\"1600\" height=\"872\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14-300x164.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14-1024x558.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14-768x419.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-14-1536x837.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Two, all this while, even as the markets have exploded with activity, the average trade size in the cash market segment has broadly stayed in the range:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402077\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15.png\" alt=\"\" width=\"1600\" height=\"1009\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15-300x189.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15-1024x646.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15-768x484.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-15-1536x969.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>The retail revolution<\/h3>\n<p>Perhaps the most stunning development of the post-COVID period is the dramatic increase in participation of retail investors.<\/p>\n<p>This had long been a headache for the Indian markets: retail participation in the markets had been rising excruciatingly slowly in the decade before COVID-19. Because of this shallow participation, liquidity remained thin, and companies had to think twice before IPO-ing.<\/p>\n<p>Before COVID, it took 8 years for the number of unique investors in our markets to double. There were 1.5 crore unique investors in the Indian stock market in 2013, and that only doubled in 2020.<\/p>\n<p>But the next doubling just took two years. And now, as 2024 has closed, we have almost 11 crore unique investors. The surge is stunning.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402078\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16.png\" alt=\"\" width=\"1600\" height=\"1019\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16-300x191.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16-1024x652.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16-768x489.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-16-1536x978.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402079\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17.png\" alt=\"\" width=\"1600\" height=\"1035\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17-300x194.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17-1024x662.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17-768x497.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-17-1536x994.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>There was a broad-based increase in new investors from all over India, most of this fresh enthusiasm came from North and West India. Here\u2019s how new investors vary across regions:<\/p>\n<div id=\"attachment_402080\" style=\"width: 1216px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402080\" class=\"wp-image-402080 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18.png\" alt=\"\" width=\"1206\" height=\"877\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18.png 1206w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18-300x218.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18-1024x745.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-18-768x558.png 768w\" sizes=\"auto, (max-width: 1206px) 100vw, 1206px\" \/><\/a><p id=\"caption-attachment-402080\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<p>And here\u2019s a region-wise break-up of total investors. The contribution of North India to our markets was barely negligible five years ago. Now, it&#8217;s almost 30% of our total registered investor base.<\/p>\n<div id=\"attachment_402082\" style=\"width: 1325px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402082\" class=\"wp-image-402082 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19.png\" alt=\"Source: NSE Pusle\" width=\"1315\" height=\"845\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19.png 1315w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19-300x193.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19-1024x658.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-19-768x494.png 768w\" sizes=\"auto, (max-width: 1315px) 100vw, 1315px\" \/><\/a><p id=\"caption-attachment-402082\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<p>You could also look at the total number of investors who traded in a given month. While trading activity has broadly been stable in South and East India \u2014 possibly inching slightly higher \u2014 investors elsewhere really took to the markets with gusto.<\/p>\n<div id=\"attachment_402083\" style=\"width: 1443px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402083\" class=\"wp-image-402083 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20.png\" alt=\"\" width=\"1433\" height=\"787\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20.png 1433w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20-300x165.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20-1024x562.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-20-768x422.png 768w\" sizes=\"auto, (max-width: 1433px) 100vw, 1433px\" \/><\/a><p id=\"caption-attachment-402083\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402084\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21.jpg\" alt=\"\" width=\"1600\" height=\"749\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21.jpg 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21-300x140.jpg 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21-1024x479.jpg 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21-768x360.jpg 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-21-1536x719.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Another way of trying to understand the retail revolution is to see the share and turnover of individual investors compared to other investor segments. Now, individuals have always made for the largest portion of the cash segment, accounting for over 30% of the participation there. During COVID, though, that had briefly jumped to a massive peak of over 45%, before moderating back to 35%.<\/p>\n<div style=\"width: 1236px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-22.png\" alt=\"\" width=\"1226\" height=\"801\" \/><p class=\"wp-caption-text\">Source: NSE Pusle<\/p><\/div>\n<p>Turnovers tell the same story, but help you picture how much the magnitude of their activity has gone up. Individual investors have remained the largest contributors to the cash segment, followed by proprietary, or \u201cprop\u201d traders.<\/p>\n<div id=\"attachment_402088\" style=\"width: 1489px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402088\" class=\"wp-image-402088 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23.png\" alt=\"\" width=\"1479\" height=\"865\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23.png 1479w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23-300x175.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23-1024x599.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-23-768x449.png 768w\" sizes=\"auto, (max-width: 1479px) 100vw, 1479px\" \/><\/a><p id=\"caption-attachment-402088\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<p>Interestingly, things were a little different in the F&amp;O segment. In absolute terms, retail participation in the segment has increased quite dramatically even there. But they\u2019re dwarfed by prop traders, who\u2019ve taken the market over. These make for more than half the segment \u2014 both by participation and turnover.<\/p>\n<p><div id=\"attachment_402089\" style=\"width: 1506px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402089\" class=\"wp-image-402089 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24.png\" alt=\"\" width=\"1496\" height=\"995\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24.png 1496w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24-300x200.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24-1024x681.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-24-768x511.png 768w\" sizes=\"auto, (max-width: 1496px) 100vw, 1496px\" \/><\/a><p id=\"caption-attachment-402089\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div> <div id=\"attachment_402090\" style=\"width: 1496px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402090\" class=\"wp-image-402090 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25.png\" alt=\"\" width=\"1486\" height=\"904\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25.png 1486w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25-300x183.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25-1024x623.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-25-768x467.png 768w\" sizes=\"auto, (max-width: 1486px) 100vw, 1486px\" \/><\/a><p id=\"caption-attachment-402090\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div><\/p>\n<p>You see something similar with equity options. Retail investors upped their activity by quite a bit, but prop traders blow them out of the water:<\/p>\n<p><div id=\"attachment_402091\" style=\"width: 1174px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402091\" class=\"wp-image-402091 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26.png\" alt=\"\" width=\"1164\" height=\"767\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26.png 1164w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26-300x198.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26-1024x675.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-26-768x506.png 768w\" sizes=\"auto, (max-width: 1164px) 100vw, 1164px\" \/><\/a><p id=\"caption-attachment-402091\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div> <div id=\"attachment_402092\" style=\"width: 1226px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402092\" class=\"wp-image-402092 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27.png\" alt=\"\" width=\"1216\" height=\"708\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27.png 1216w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27-300x175.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27-1024x596.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-27-768x447.png 768w\" sizes=\"auto, (max-width: 1216px) 100vw, 1216px\" \/><\/a><p id=\"caption-attachment-402092\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div><\/p>\n<p>One place the retail revolution really shows up is in the flows. Because here\u2019s the thing: individuals had been cutting down their trading activity before the pandemic hit. Individual flows into direct equities were net negative for eight years.<\/p>\n<p>But post-COVID, things changed. Retail investors have now invested a total of Rs 4.4 lakh crores in the markets. Participating directly. This excludes all the money they put in mutual funds! That\u2019s nuts.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402095\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28.png\" alt=\"\" width=\"1600\" height=\"985\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28-300x185.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28-1024x630.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28-768x473.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-28-1536x946.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>We\u2019re getting younger<\/h3>\n<p>An interesting and, in my view, positive development over the last five years was that the Indian stock markets have become younger as a whole. When COVID was breaking out, only 23% of Indian investors were younger than 30. The share of under-30 investors has almost doubled since \u2014 to 40%. This is a massive long-term plus, in my view. I wrote about this recently.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402096\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29.jpg\" alt=\"\" width=\"1600\" height=\"624\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29.jpg 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29-300x117.jpg 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29-1024x399.jpg 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29-768x300.jpg 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-29-1536x599.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>The growth of mutual funds<\/h3>\n<p>The Indian mutual fund industry has grown spectacularly in the last five years.<\/p>\n<p>In March 2020, the combined AUM of the industry was Rs. 22 lakh crores. By November 2024, it was almost thrice that high \u2014 standing at Rs. 68 lakh crores.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402097\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30.png\" alt=\"\" width=\"1280\" height=\"781\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30.png 1280w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30-300x183.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30-1024x625.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-30-768x469.png 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p>Almost half the industry\u2019s AUM is now in direct plans.<\/p>\n<p>(One thing to keep in mind, though, is that institutional investors are big on the direct plans of debt mutual funds. That skews this data a bit.)<\/p>\n<p>Here\u2019s the evolution of direct vs regular mutual funds AUM.<a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402098\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31.png\" alt=\"\" width=\"1600\" height=\"920\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31-300x173.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31-1024x589.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31-768x442.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-31-1536x883.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>The best data point to measure the growth of the industry\u2019s AUM is to look at the number of unique investors. Circa March 2020, the Indian mutual fund industry had 2 crore unique investors. As of November 2024, this stood at over 5 crores. That\u2019s fairly decent growth. Could\u2019ve been better, perhaps, but it\u2019s a start.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402105\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32.png\" alt=\"\" width=\"1600\" height=\"934\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32-300x175.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32-1024x598.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32-768x448.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-32-1536x897.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Here\u2019s another way of looking at the industry: back in March 2020, the AUM of mutual funds came up to 16.4% of India\u2019s bank deposits. As of November 2024, it has doubled to 31% of our total bank deposits.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402106\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33.png\" alt=\"\" width=\"1600\" height=\"966\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33-300x181.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33-1024x618.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33-768x464.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-33-1536x927.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Retail investors hold about 29% of the total AUM of the mutual fund industry. In March 2020, this was at Rs. 4 lakh crores. As of September 2024, this had risen to Rs. 19 lakh crores. This increase includes an uptick in both net inflows and the value of the underlying assets.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-34.png\" \/><\/p>\n<p>The total of AUM of SIPs, meanwhile, stood at about Rs. 2 lakh crores in March 2020. As of November 2024, it had jumped up all the way to Rs. 13 lakh crores.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402115\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35.png\" alt=\"\" width=\"1600\" height=\"1004\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35-300x188.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35-1024x643.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35-768x482.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-35-1536x964.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>In March 2020, the gross monthly inflows into SIPs stood at Rs. 8,500 crores. By November 2024, it was almost three times that \u2014 at Rs. 25,300 crores.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402116\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36.png\" alt=\"\" width=\"1600\" height=\"998\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36-300x187.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36-1024x639.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36-768x479.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-36-1536x958.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Funny, isn\u2019t it? Financial literacy programs have been screaming themselves hoarse pushing equity investments for years. But it was finally a disease, of all things, that actually pushed an equity investment culture in India!<\/p>\n<p>While a lot of people lament about the current speculative frenzy, there\u2019s a good side to this as well. More Indians now invest through mutual funds than ever.<\/p>\n<p>This shows up in both, the flows into mutual funds, as well as the ownership pattern of listed equities.<\/p>\n<p>Let me start with flows. Total inflows into mutual funds have more than doubled from the pre-COVID baseline.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402117\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37.png\" alt=\"\" width=\"1600\" height=\"1015\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37-300x190.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37-1024x650.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37-768x487.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-37-1536x974.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402118\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38.png\" alt=\"\" width=\"1600\" height=\"1179\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38-300x221.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38-1024x755.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38-768x566.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-38-1536x1132.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402119\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39.png\" alt=\"\" width=\"1600\" height=\"1138\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39-300x213.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39-1024x728.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39-768x546.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-39-1536x1092.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Mutual funds tend to be stickier than direct equity flows, which could potentially make this a lasting trend. That\u2019s a really good development for the Indian markets, in the long term. It makes the markets deeper and more resilient.<\/p>\n<p>And a lot of this money is sticking around. Here\u2019s an age analysis of mutual fund AUMs:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402120\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40.png\" alt=\"\" width=\"1600\" height=\"1052\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40-300x197.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40-1024x673.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40-768x505.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-40-1536x1010.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402122\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41.png\" alt=\"\" width=\"1600\" height=\"1091\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41-300x205.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41-1024x698.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41-768x524.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-41-1536x1047.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>Thanks to the influx of younger retail investors, there has also been an increase in the equity portion of mutual fund AUMs.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfQubl62HP0-g0UoWhIPsP69s5xLDzoc6EJagLp9kJ2WZBcGGgCboYtvY5gRyQid2LN2JGjpM6gr78zVzLfXE7M8rfHfDuTDoE4mkvy0BNtvMz-2A5FupP85NgfW7NP_m0Wf2QbgA?key=x0NyhR2EhKmw_LlGPUHB1Eyb\" \/><\/p>\n<p>But some states are more keen on mutual funds than others. Here\u2019s a state-wise breakdown of the mutual fund AUM:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402124\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43.png\" alt=\"\" width=\"1600\" height=\"1009\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43-300x189.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43-1024x646.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43-768x484.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-43-1536x969.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>However slowly, mutual funds are seeing increasing participation beyond the top 5 cities.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402126\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44.png\" alt=\"\" width=\"1600\" height=\"602\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44-300x113.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44-1024x385.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44-768x289.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-44-1536x578.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>FII vs DII flows<\/h3>\n<p>FII flows into India have been volatile \u2014 especially of late. DII flows, on the other hand, have remained remarkably stable.<\/p>\n<p>Some people see this as a sign of national superiority. An entire cottage industry of commentators, hungry for social media likes, have spun this into a narrative about how we no longer need foreign investors. That\u2019s dumb. This is a market, not a cricket team. The whole point of a market is to bring many different people together to trade for whatever they need. But I digress\u2026<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402128\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45.png\" alt=\"\" width=\"1600\" height=\"1352\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45-300x254.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45-1024x865.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45-768x649.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-45-1536x1298.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>The interesting thing, though, is that DIIs have indeed become a major part of the Indian stock market. These DIIs \u2014 institutions like mutual funds and insurance companies \u2014 now own ~16% of Nifty 500 companies. Meanwhile, retail investors hold 7.6%. This chart should tell you more:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402129\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46.png\" alt=\"\" width=\"1600\" height=\"897\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46-300x168.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46-1024x574.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46-768x431.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-46-1536x861.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>When you break this chart down further, the dramatic shift of Indian households\u2019 wealth into mutual funds becomes even more stark.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402130\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47.png\" alt=\"\" width=\"1600\" height=\"897\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47-300x168.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47-1024x574.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47-768x431.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-47-1536x861.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>IPO hungama<\/h3>\n<p>Ah, IPOs. Ever since COVID-19 hit, people can\u2019t get enough of them.<\/p>\n<p>Before COVID, the number of IPOs had been steadily declining since 2017. And that made sense \u2014 it was in line with the broader bear market in mid-and small-cap stocks. But after COVID, IPOs went ballistic. We went from ~40-50 IPOs, on average, to more than 100 a month!<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402131\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48.png\" alt=\"\" width=\"1600\" height=\"926\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48-300x174.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48-1024x593.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48-768x444.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-48-1536x889.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>That meant a lot of new entrants to the markets raised a whole lot of money. Before COVID, companies were raising Rs. 20,000 crores per year, on average. Now, they\u2019re raking in many multiples of that amount.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402133\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49.png\" alt=\"\" width=\"1600\" height=\"716\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49-300x134.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49-1024x458.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49-768x344.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-49-1536x687.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>IPOs came with the promise of listing gains. And that drew in many, many retail investors. Look at the share of retail allocation. That might look small, but remember: if a company looks really sound, only 35% of an IPO is reserved for retail. If it doesn\u2019t, that shrinks even further, to 10%.<\/p>\n<div id=\"attachment_402134\" style=\"width: 920px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-50.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402134\" class=\"wp-image-402134 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-50.png\" alt=\"\" width=\"910\" height=\"456\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-50.png 910w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-50-300x150.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-50-768x385.png 768w\" sizes=\"auto, (max-width: 910px) 100vw, 910px\" \/><\/a><p id=\"caption-attachment-402134\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<p>Retail investors featured even more prominently in SME IPOs, of all things:<\/p>\n<div id=\"attachment_402135\" style=\"width: 893px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-51.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-402135\" class=\"wp-image-402135 size-full\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-51.png\" alt=\"\" width=\"883\" height=\"561\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-51.png 883w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-51-300x191.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-51-768x488.png 768w\" sizes=\"auto, (max-width: 883px) 100vw, 883px\" \/><\/a><p id=\"caption-attachment-402135\" class=\"wp-caption-text\">Source: NSE Pulse<\/p><\/div>\n<h3>The dawn of equity culture in India<\/h3>\n<p>A major mega-trend, post-COVID, is that people are distinctly moving away from storing their wealth in bank deposits.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402137\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52.png\" alt=\"\" width=\"1600\" height=\"624\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52-300x117.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52-1024x399.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52-768x300.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-52-1536x599.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>A good chunk of this money has flown into financial assets, like stocks and mutual funds. A lot more of it has gone into physical assets, like gold and real estate. But hey, you take all the wins you get.<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402138\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53.png\" alt=\"\" width=\"1600\" height=\"921\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53-300x173.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53-1024x589.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53-768x442.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-53-1536x884.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p>When you only look at financial savings, this becomes extremely stark. There has been a noticeable shift away from bank deposits to equities and equity mutual funds. The data on household assets, sadly, is terrible. But we\u2019ve tried collating data from a bunch of sources:<\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402139\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54.png\" alt=\"\" width=\"1600\" height=\"888\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54-300x167.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54-1024x568.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54-768x426.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-54-1536x852.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402140\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55.png\" alt=\"\" width=\"1600\" height=\"1038\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55-300x195.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55-1024x664.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55-768x498.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-55-1536x996.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402141\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56.png\" alt=\"\" width=\"1600\" height=\"510\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56-300x96.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56-1024x326.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56-768x245.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-56-1536x490.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402142\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57.png\" alt=\"\" width=\"1600\" height=\"969\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57-300x182.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57-1024x620.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57-768x465.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-57-1536x930.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402143\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58.png\" alt=\"\" width=\"1600\" height=\"836\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58-300x157.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58-1024x535.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58-768x401.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-58-1536x803.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-402144\" src=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59.png\" alt=\"\" width=\"1600\" height=\"507\" srcset=\"https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59.png 1600w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59-300x95.png 300w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59-1024x324.png 1024w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59-768x243.png 768w, https:\/\/zerodha.com\/z-connect\/wp-content\/uploads\/2025\/01\/Image-59-1536x487.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<h3>Parting thoughts<\/h3>\n<p>Congratulations on getting through this mountain of charts. But with these out of the way, it\u2019s worth reflecting on what they mean, taken as a whole.<\/p>\n<p>The years after COVID saw a Cambrian explosion in our markets. The ingredients for this explosion had been coming together for a while, even before the pandemic struck. India had just taken to digital tools in a big way, and its digital public infrastructure greatly simplified financial inclusion.<\/p>\n<p>But that wasn\u2019t enough. In a normal world, bringing people to the markets may still have been a long slog, as they slowly came around, one by one, to see investing as a smart use of their savings. But that process was suddenly accelerated by the pandemic.<\/p>\n<p>More than anything, this became a time of rapid change.<\/p>\n<p>Under the cover of a market that has now stayed benign for almost a decade, millions of people have rushed into the markets. A lot of them are young; a lot of them are stupid. And they\u2019re trying their hands at anything they can. They\u2019re flipping IPOs. They\u2019re pumping money into penny stocks. They\u2019re taking leveraged bets on options. There is a frenzy of activity right now, that\u2019s wholly greater than anything we have ever seen before.<\/p>\n<p>It\u2019s easy to bemoan all the stupidity, as many \u201cexperts\u201d are currently doing. But you can\u2019t lecture someone into wisdom. People get irrationally optimistic during bull markets and make poor decisions. When bear markets come around, they get hurt. Hopefully, they learn something from those mistakes, and become better investors. This is how the markets have always worked. Nobody can wish it away.<\/p>\n<p>But look at the other side. Even as some are making dumb mistakes, others are learning to be smart with their money. They\u2019re moving from low-yielding bank products to equities. They\u2019re trying to understand how businesses and industries work. They\u2019re investing in direct mutual funds, and maintaining SIPs. Securities have entered everyday conversations. Indian financial markets are quickly becoming deeper and more liquid than they have ever been. In the long run, this is terrific news.<\/p>\n<p>Speculation and investing always go together.<\/p>\n<p>Sadly, a wild period of change can\u2019t last forever. Every year cannot bring another exponential growth in investors, flows, or activity. The flux will eventually end, and at some point, we\u2019ll hit a new equilibrium. It\u2019s hard to know when, or how (or I\u2019d be a billionaire). Maybe it\u2019s already happening. And the end need not be pleasant.<\/p>\n<p>We\u2019re in an interregnum \u2014 we\u2019re in the chaotic interval between two periods of normalcy.<\/p>\n<p>To quote Antonio Gramsci, \u201cThe old world is dying and the new world struggles to be born. Now is the time of monsters.\u201d<\/p>\n<p>I am excited, and terrified, of whatever comes next.<\/p>\n<hr \/>\n<p>While I wrote most of the post, the beautiful ending is by my colleague <a href=\"https:\/\/zerodha.com\/z-connect\/author\/pranav\">Pranav<\/a> who&#8217;s a phenomenal writer. Also, the data disclosures about Indian markets are terrible, and I have to thank my wonderful colleagues Shubham and Meher for all the pointless hours they spent being data coolies \ud83d\ude2c<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Five years ago, a horrendous virus called COVID-19 made an unwelcome entry into our lives. It eventually became a weak shadow of itself. We barely even think of it anymore. But in its short stint, it changed our world forever. If the virus had never come our way, the changes of these five years would [&hellip;]<\/p>\n","protected":false},"author":146820,"featured_media":402147,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[532],"tags":[],"class_list":["post-402044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-subtext"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.5 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The dramatic transformation of the Indian stock market &#8211; Z-Connect by Zerodha<\/title>\n<meta name=\"description\" content=\"Five years ago, a horrendous virus called COVID-19 made an unwelcome entry into our lives. 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