Comment on The race to Zero – Can the Indian brokerage industry survive?

Dhairya commented on 28 Oct 2021, 07:40 PM

If that happens I’ll still prefer zerodha as it is the business as a broker. When banks behave as broker to buy and sell stocks/securities they don’t primarily focus on that specific infrastructure and hence they don’t invest heavily in building the platform latest and greatest with “best UI/UX” whereas I LOVE the experience I get when I use zerodha. It’s incredible and i’m sure you people at zerodha will figure things out. Also, I’m excited for the feature to invest/trade US stocks.

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